How often do you work to improve your creativity? You see, creativity is like a muscle, and it must be exercised for you to become a quick and smart design thinker and decision-maker. The key is to know how to push yourself into new “creativity zones” where you can learn to shift paradigms, use new tools, unlock new processes, and even find new ways of working with your team.
In history, there have been times when an “unbuildable” concept, only realized on paper, was paradigm shifting – as such concepts served to shift the mindset of the people toward greater innovative possibilities for the future. I still find it fascinating to see these “unbuildable” concept drawings from yesteryear, and then to think about how our current “unbuildable” concepts will impact the future of our present time.
As an environmental designer, it is ever important to lift your work to the next level. This means that you never settle into a design process plateau where creative growth remains stagnant. And as you work to inject multi-sensory design into your architectural creations, you keep your design vision, decision-making, and communication skills at their peak levels. This is why I created the following top 5 list of best ways to grow your design creativity in the year ahead…
When designing, the constraints that reality brings to your set of programmatic challenges can be numerous. After all, you as a designer must solve for constraints including the financial, the technological, and the time-based. And while this must be done for each project, there is often a powerful aspect to design that goes unleveraged – the injection of fiction.
When creating an architecture that speaks to its occupants through their senses (in beneficial ways), there is a creativity in designing that can help you to expand the way you make design decisions about how to coordinate environmental features to reach multi-sensory design specifications. As such, with any overarching principles or building codes, there is a creativity that you must tap into so you can design beautifully, functionally, and meaningfully for new and beneficial experiences that also meet those requirements.
When examining your design process, determine your weakest link — that is the area within your design process system that is hindering you from improving your design projects and/or your design business.
Go beyond the confines of your office and your project site. Visit meaningful architectural works in the world (whether local to you or a distant trip away).
By making your work “semi-public” at certain stages (even if “semi-public” means “within your office”), your design will become stronger as you will be able to respond with creative solutions to the different perspectives of what is working or not working within your project.
Learning a new skill will help you think differently and communicate differently. And the more versatile you are with communicating design ideas to yourself and others, the stronger your designs will be from inception to completion.
Build experiments. When choosing a material color or texture for your building – test it. Learn to balance the art of business efficiency with creative design experimentation.
Find inspiration from other medias, like books, art or even film. Notice how the narratives flow, how the compositions are harmonized and how different senses are leveraged to convey messages through those mediums.
When you are working on an aspect of your design where you just don’t seem to be making headway on finding an elegant solution, try shifting to something else for a while — or if it’s the end of the day, simple leave it as what you will tackle first thing the next day.
Your sketchbook holds a world of useful insight that you can use to push your design process even further. Thinking is a critical part of design, and a sketchbook helps you to unlock how you can exponentially improve your own design thinking. How do you use your sketchbook to design? What pages are your favorite? And how can you strengthen your sketchbook system?
When an architecture is designed with a high level of poetics, the level of positive impact upon its occupants increases. This is because function, aesthetics, and meaning converge to uplift occupants’ lives in new ways – either moment by moment as they experience the environment and/or after they have left the environment but are transformed due to their experience within its spaces.
It is my hope that you take time to improve your design process. For this is the root of your architectural projects’ level of success. Thus, I invite you to begin with the the following three steps that will help you to tackle the core of what makes your design process work. After all, this is how your projects can evolve over time to reach those next highest levels.