When designing, do you strive to design projects that look like other projects already built? Or do you strive to create a unique and original contribution to the discipline of architecture? If you concentrate on the latter, then you are a step ahead toward finding and leveraging your own uniqueness as an architect – and this uniqueness can give you a significant competitive advantage to help set you apart from your competition.
As an architect, one of the most beneficial skillsets for you to develop is your ability to create truly innovative designs that your clients love. Over the years, I have heard about the huge challenge architects face as they strive to both innovate their design and “sell” those innovative ideas to their client for approval.
How do you gain experience in a new market, when you do not have any experience to show you can do the job? The following are two ideas to give your architectural firm a tremendous advantage when presenting architectural design proposals to win new clients and project commissions.
The key to winning new clients and getting your most ingenious designs approved is to give leading-edge presentations that make even your most complex design ideas easy for clients to grasp, so they understand why investing in your design solution is a must. The following are three ideas to help your architecture firm win new projects with presentations that showcase the genius in your designs.
There are a lot of architectural design firms out there, and everyone thinks their designs are unique. But clients are not just buying “good-looking” and unique designs that are functional; they care about building designs that bring value to their bottom line — helping their building occupants thrive.
The creative process is like a spring. You wind-up the spring to prepare for its release. When creating, I absorb in the world and explore internally (my wind-up), and then I have creative emergence (my release). And as I delve into my creative practice, I go back and forth between the two. How do you "absorb" as you prepare to "release" your creativity within your design solution?
When analyzing the finished results between a hand-drawing versus a digital-drawing, the stylistic differences are easy to see. Both types of drawings can be very beautiful, if thoughtfully composed. Yet, a designer will think about what they are drawing very differently depending on which drawing process they use.
A design process definition can be explained as the creative and iterative methods one goes through in order to solve for a particular challenge, need, or goal. Within architectural design, one’s design process goes through various stages that begin with an initial creative vision that ultimately gets built as a building that occupants can use. The goal for architects is to optimize their design process in order to create the highest quality architectural design in the shortest amount of time, and within budget. The following is an architect's guide to design process.